The Under Consideration crew have launched a brand spanking new project. More in their words:
FPO is a new blog dedicated to both the visual stimulus and the detailing of the development and production of printed matter: Annual reports, books, business cards, stationery suites, collateral materials, posters, packaging and anything else where ink meets substrate. A subject matter we know, love and understand. A process that, despite numerous eulogies, is still alive. Perhaps even more lively than ever as designers are tasked with producing their designs under tighter budgets and pressing concerns about the environment. By focusing on print work, we know that we will have an endless array of work to showcase as it rolls of the presses and by creating very detailed project overviews and sharing the production details of each project we can actually establish a source of both inspiration and education.
The name of the blog is, of course, inspired by the decades-old tradition of labeling images, illustration and/or text that are not ready to print yet as FPO, “For Placement Only.” The play on words was very straightforward: Our blog will be only… for… print, so we named it For Print Only, “FPO.”