Author Archives: Joshua Berger

Plazm Farmhouse Ale release party featuring Asss, Regular Music, Mary Lattimore, and DJ Jason Urick

Posted on January 11, 2015 by Joshua Berger

I’ve been working on the Fort George brand since day one. I remember when Chris and Jack first sat down with me in my office. They brought a big collection of beer labels from around the world and we talked … Continue reading →

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Stamps ate my brain

Posted on October 14, 2014 by Joshua Berger

Join Plazm’s Niko Courtelis for a talk at the Hand Eye Supply Curiosity Club. First Curiosity Club in the new location! Stamps are tiny pieces of eye candy with great stories. Niko’s is a cautionary tale of a casual pursuit that’s … Continue reading →

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Do designer’s read?

Posted on August 29, 2014 by Joshua Berger

Just in time for back-to-design-school I made this shirt. It’s available at Buy Olympia. Thanks to Pat for producing it. So, is it true? What do you think? There was a little discussion about it in the AIGA LinkedIn group today. … Continue reading →

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Two years ago today

Posted on May 18, 2014 by Joshua Berger

Hi friends I am writing on the anniversary of my bike accident. Many of you have offered love, support, and positive energy to me and my family, which is why you are receiving this email. It’s hard to believe it’s … Continue reading →

Posted in Opinion | 5 Comments

The decline and fall of the American mall.

Posted on April 13, 2014 by Joshua Berger

Shopping malls, by their nature, are a sort-of false optimism. A constructed reality. It is revealing to bear witness to actual reality organically consuming the fictitious. This series of images and short article by Matt Stopera on Buzzfeed is quite interesting. Thanks to … Continue reading →

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You Can’t Ride the Bus for Free Forever – Place lease discontinued

Posted on March 23, 2014 by Joshua Berger

  Place Gallery has been a vital and important part of the Portland creative community for a number of years. I have appreciated not only the diversity of the programming, but the location as well. I had the honor of … Continue reading →

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Philatelic Atrocities

Posted on February 28, 2014 by Joshua Berger

My Plazm partner Niko Courtelis has started putting up his anything-but-atrocious collages online. He asks, in the masthead of his project blog, for forgiveness. I’ll forgive you, and thank you. Combining images and text in new ways always reveals new … Continue reading →

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Meaning Clouds

Posted on February 26, 2014 by Joshua Berger

I had a very nice lunch earlier this week with Marty Neumeier. I thoroughly enjoyed our wide-ranging philosophical conversation. Marty was talking about semiotics and symbols. How the way we communicate today, everything has become a symbol for something larger. The … Continue reading →

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22 years of Plazm / 10,000x edit

Posted on December 13, 2013 by Joshua Berger

This version takes about two minutes to watch. If you’d like to enjoy the full-length version, please visit the post prior to this. That one takes about two hours to watch. I guess it’s like a Hollywood movie preview. It … Continue reading →

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Plazm 1991–2013 with an E*Rock Soundtrack

Posted on December 11, 2013 by Joshua Berger

A few months ago Alfredo asked me if I could fill the lobby of the Liquid Agency offices in Portland with a history of Plazm. Some of you may have stopped in during the Design Week Portland open house and … Continue reading →

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