There is a dilemma at the core of The BE(A)ST of Taylor Mac that any self-aware snob has had to contend with before: what to do when the subculture moves to the mainstream, or rather, when an act from the subculture strives for the mainstream? The later seems the more damning of the two as one may forgive an artist for the mythical ‘accidental discovery’ but to set out with the intention of appealing to a mass audience? How dare he?