The Hot Knives Book

We just announced the Hot Knives' book GREATEST SIPS, which is a collection of 21 essays on various beers written by Alex and Evan. The creation of this book has been a long journey. I'm much more accustomed to creating things for the web, and the shift to creating a physical item was full of all new problems and issues and considerations.

I had to learn Adobe's InDesign. That program is not intuitive AT ALL. It's like a secret club. Now, after a few months of using it I feel like I can open and do small edits. If learning to use a gun was as complicated as InDesign I'd be a level where I know just enough to not kill myself. Everyone around me is in SEVERE danger, but I won't shoot myself. Maybe.

We really rallied the Urban Honking team on this book in a way I don't think we've done before. The Hot Knives wrote it of course, and while I did the layout I had a lot of help from Flint and Jona, Rebecca stepped in with some design and artwork, Thomas edited the shit out of it, Steve compiled the .zip file of music... I'm sure I'm forgetting some people because for a while I was just bouncing around everyone I know getting help.

If you want to read about beer it's just $15 and being printed and sold by our friends at Publication Studio.