softness

The Acorn officially opened at 7:30 am today. We are calling this a "soft" opening. I think the "soft" opening term is usually applied to restaurants that choose to just open their doors quietly; no clowns, no balloons. After a couple of weeks, when potential kinks are smoothed out, the establishment might begin advertising and sending out press releases, maybe even throw a 'grand opening' event. In our case, "soft" translates to "ill-prepared, but in need of revenue." I am amazed that when most places open their doors, they already have business cards and menus written, not to mention coffee cards and utensils. We can't seem to remember to buy a phone.

But the space is beautiful, and I will post pictures at the end of the week. Jeff and I have been working 13 hour days and, being naturally lazy people, our bodies are not used to holding the vertical position for so long. It's messing with our minds, hence, the phone situation. But the space is beautiful. Wait, I already said that. Ok. We're keeping shorter hours (7:30-4:30) until our "soft opening" phase is behind us, probably until the end of the week. Then we'll decide how late to stay open during the week. For the near future, we will be closed on the weekends, until we figure out our rhythm. I know I have more to write, but the couch beckons...