New Products: January 2005 Archives

B to the E

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Bud.jpgOkay dudes...get jealous now. While you were probably enjoying your Saturday night with friends, probably out on the town, what was I doing? I was enjoying an amazing new beverage by myself, a novelty beverage at that. I jokingly titled this B to the E, but just now while looking up some information on this new beverage brought to the market by the good people at Anheuser Busch, I found that this beverage is literally called B to the E. What a brilliant name, right? To quote a late 80s SNL skit starring Tom Hanks "Who are the ad wizards who came up with this one?" It is a new beerish beverage that also has caffeine, ginseng, and guarana in it. Whoa, right?
Now this might sound depressing to most people...drinking alone on a Saturday night. Deriving great joy in all new food products this evening, actually, was quite enjoyable. B to the E is sorta goofy. The taste is surprisingly fruity, and a bit shocking, but once you get over the shock it's actually pretty good. It comes in a 10 oz. can has more alcohol than most other beers (6.6%) so it's not a drink you would want a six pack of or something, but I can see me getting it again when I want something different, or like I'm studying for a killer test or just waking up. Uhhhh...yeah...B to the E, BOY!!!! TO THE EXTREME.

About this Archive

This page is a archive of entries in the New Products category from January 2005.

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