Food Dare: November 2004 Archives

Hardee's (owned by CKE Restaurants, the company that brought us Carl's Jr. and purchased Hardee's in 1997 as a way to expand their brand into the southeast) unveiled the Monster Thickburger, a burger made of two 1/3-pound slabs of Angus beef, four strips of bacon, three slices of American cheese and some mayonnaise -- all on a buttered, toasted, sesame seed bun.

This beast is a mighty 1,420-calories with 107 grams of fat. The dare is to find one and eat in one sitting (and provide video footage). Good luck digesting this! (Curt, you are at ground zero of the Hardee's infestation) We would also love some commentary about how you feel after eating this (can you actually feel your arteries clogging and heart straining to continue to pump blood throughout your body?)

More impressive than than the size is the name. "Thickburger" sounds so awful, rolling off the tongue like an insult, but with a catchiness that makes me want to repeat it over and over. CKE restaurants is also introducing a Pastrami Burger (which just feels so Jack In The Box to me) at Carl's Jr. (I'll let somone else comment on the irony of their sexual advertising)

UPDATE: Michael Jacobsen, the executive director of the Center for Science in the Public Interest has a few words about the Thickburger. (play MP3 96KB)

UPDATE: Thickburger wants to be talked about.