The Person-As-Brand
An ever-changing and expanding list of persons who may also be considered brands. Suggestions?
Michael Jordan
Madonna
Oprah
Martha Stewart
Hugh Hefner (more brand essence than the brand itself)
Spike Lee (Spike's Joint)
Donald Trump
Emeril
Alfred Hitchcock
Paul Newman (Newman's Own®)
John Elway (a regional brand: see here, here, here)
J-Lo
Paris Hilton (the first "brand celebrity"?)
Rachael Ray
Kevin Smith (The "View Askewniverse")
Shaq
The Olsen Twins
Hilary Duff
Richard Branson (again, brand essence)
?